Enjoy Advertising
Build your brand or monetize your app and delight your audience along the way.
Kiip is a marketing and monetization platform that greets people in moments on their mobile and connected devices.
Moments are currency
We use moments to
delight users
We use moments to
promote brands
We use moments to
monetize apps
Why Moments Work
Moments garner a measurable emotional response that builds positive associations for your brand or app.
*Be In the Moment: The Data Behind Mobile Rewards, IPG 2014
+160% Rewards boosted favorability
-60% Banner ads sacked favorability
Moments in Action
Understand Kiip and how we own the moment.
The Anatomy of a Moment
Our definition of a moment is simple and universal.
EVENT
An event is an action within any app or site, including your own, where a moment can be observed and where a branded response is appropriate.
CONTEXT
Context is any circumstantial clue that helps define the meaning of a moment; time, weather and location are a few examples.
Subscribe for Moments Insights
Subscribe to the Moments Insights Connection. Our monthly M.I.C. Drop provides detailed reports on moment trends discovered across the Kiip Network.
Moments Are Mobile
Life is always moving. That’s why life’s moments are inherently mobile—and Kiip is, too. Facts about our mobile moments:
MOST REWARDABLE MOMENT
Survival Moments
Survival moments – like completing a mission or surviving a lethal threat in a game – are Kiip’s most rewardable moments by 7.3x our network average.
MOST ENGAGED MOMENT
Loyal Moments
Loyal moments – like checking in with an app 3+ times a week – garner a 37% engagement rate, the highest of all our moment categories.
MOST FREQUENT MOMENT
Completion Moments
Completion moments – like logging a run or crossing an item off your to-do list – are Kiip’s most frequent moments at 28.5 per second.
TOP MOMENT
Luck Moments
Luck moments – like being dealt a winning hand, surviving a close call, finding treasure or receiving a bonus – tally the most engagements.
Join Our Partners Owning the Moment
