We're excited to announce the formation of the Executive Blockchain Council, a collaboration with executives at leading brands and agencies, to...Keep Reading →
We're excited to announce that Bill Alena has joined our team as our new Chief Revenue Officer. Alena joins us amid a period of rapid revenue growth and technological advancement, with the recent launch of our “Single Ledger” blockchain product and our evolving programmatic ad offering.
According to Deloitte, the average consumer spent $1,226 during the 2017 holiday shopping season. With all this cash flowing, it's no surprise that brands are willing to spend top dollar getting in front of these shoppers, with companies like WalMart spending as much as $51 million on holiday ads alone.
Who exactly are brands reaching with...