We're excited to announce the formation of the Executive Blockchain Council, a collaboration with executives at leading brands and agencies, to...Keep Reading →
M.I.C. Drop: Mom Moments Grow 74% Year-Over-Year
The M.I.C. Drop is your Moments Insights Connection featuring monthly mobile moment trends observed across the Kiip Network.
Mom moments are on the rise! With Mom's making up a whopping 36% of our network of users, we decided to do a deep dive. In this months M.I.C. Drop, we uncover the Top Moments of engagement among Moms, break down Moms mobile behavior by the hour and survey our Moms shopping habits and influences. If your brand is looking to target Moms, then you don't want to miss this M.I.C. Drop.
More from Kiip
This month’s report analyzes the need for blockchain in advertising.
- What are the major issues the digital industry faces today?
- How to solve for ad fraud?
- How to grab the attention of consumers in a mobile environment?
- When are mobile users most […]
Online v In-Store Retail Shopping
This month’s report takes a deep dive into what makes retail shoppers tick.
- What are the main hesitations to online shopping?
- How do online shoppers differ from those that prefer in-store?
- What do consumers look for […]