CANNES 2018: Why Blockchain Has the Potential to Change Advertising Forever

Why Blockchain Has the Potential to Change Advertising Forever

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Why Winter Moments Spiked in July: What the Game of Thrones Premiere Looked Like on Mobile

Posted on by Mike Parrone, Sales Development & Strategy

The July M.I.C. Drop -- and winter -- are here. This month's M.I.C. Drop takes a look into what the Game of Thrones premiere looked like on mobile.

Winter is top of mind in more ways than one: 45% of holiday travelers plan to have their holiday travel plans booked by the end of July. Will it be by plane, by car or by dragon? Read this month's M.I.C. Drop to find out!

TheMICDrop-201707 July (1).001

Tagged Winter, got, Advertising, christmas, game of thrones, holidays, Marketing, moments, summer, thanksgiving, travel

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This month’s report analyzes the need for blockchain in advertising.

  • What are the major issues the digital industry faces today?
  • How to solve for ad fraud?
  • How to grab the attention of consumers in a mobile environment?
  • When are mobile users most […]

When we think of summer, key images come to mind like hot nights, beach days with friends, and of course, the quintessential part-time jobs working minimum wage behind a register. But, as more industries go digital, how are teens adapting to this […]

Vacations go as far back as the Roman Empire. They give us freedom, perspective, a break from our routine, and memories to last a lifetime. But what are the most common motivators for traveling? We asked our audience using our first-party survey tool […]