Meet a Kiiper: Ashu Kaur

Every month, we profile a Kiiper so you can get to know our team a little better.

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Posted on by Brionna Lewis, Digital Marketing Associate

The M.I.C. Drop is your Moments Insights Connection featuring monthly mobile moment trends observed across the Kiip Network.

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Posted on by Emily Hodges, Marketing & Strategy

Whether your preferred choice of tunes is Beethoven, The Beatles, or Beyoncé —for many of us, music is connected with life's everyday moments. And over the years, listening to music on-the-go has dramatically increased. Today, over 68% of U.S. smartphone owners listen to music through their mobile device. It's no surprise that listening to...

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Posted on by Brionna Lewis, Digital Marketing Associate

The M.I.C. Drop is your Moments Insights Connection featuring month-over-month mobile moment trends observed across the Kiip Network.

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Posted on by Emily Hodges, Marketing & Strategy

When we know that mobile use grows 58% year over year, apps account for 89% of mobile time, and consumers spent over $12.65 billion via mobile devices during 2015’s holiday season —it’s obvious why companies are paying more and more attention to their mobile strategies.

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Posted on by Brionna Lewis, Digital Marketing Associate

Today brands are finding it harder and harder to capture the attention of millennials using traditional advertising formats, even in the mobile space. However, in a time where attention spans are steadily shrinking, there seems to be a content format that’s more captivating than all the others, vertical video. Vertical video is an aspect ratio...

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Posted on by Brionna Lewis, Digital Marketing Associate

Most people don't realize that Back-to-school season is the second largest retail holiday, but it clocks in at $828B in sales, with parents spending an average of $606 dollars this year. It accounts for 68% of Q3 sales, and so if you're a brand that caters towards the back-to-school crowd, you should really bring your A-game.

The majority of...

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Posted on by Emily Hodges, Marketing & Strategy

We're four months out from the holiday season, yet in the ad industry we all know that brands are already plotting out their marketing strategies and how they can effectively capture their targeted mobile audiences for the biggest shopping season of the year.

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Posted on by Maria Breaux, Marin Software

When it comes to shopping ads, Q4 and mobile go together like thumbs on a small screen (literally).

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Posted on by Brian Wong, CEO

I'm excited to share with you today that Kiip has raised an additional $12mm in capital as part of our Series C, lead by North Atlantic Capital. New investors include US Cellular and North Atlantic, and existing investors are Relay Ventures, HWVP, Verizon Ventures, and True Ventures. We’re thrilled to welcome our newest investors to the family and...

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Posted on by Brionna Lewis, Digital Marketing Associate

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