Insight of the Week: Travel Motivation

Vacations go as far back as the Roman Empire. They give us freedom, perspective, a break from our routine, and memories to last a lifetime. But...

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Posted on by Mike Parrone, Sales Development & Strategy

Holiday shopping begins early. In fact, 58% plan to finish their Holiday shopping before December. Who are consumers shopping for and how much are they spending? Check out the August M.I.C. Drop to find out!

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Posted on by Brionna Lewis, Digital Marketing Associate

Most people don't realize that Back-to-school season is the second largest retail holiday, but it clocks in at $828B in sales, with parents spending an average of $606 dollars this year. It accounts for 68% of Q3 sales, and so if you're a brand that caters towards the back-to-school crowd, you should really bring your A-game.

The majority of...

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Posted on by Brionna Lewis, Digital Marketing Associate

Summer vacation is just getting started, but back-to-school advertising plans are already under way. Moments are a unique and effective way to target moms this year with your back to school campaigns. Kiip has 3 strategic mobile moments ideal for reaching busy moms in the apps they use everyday — encouraging and inspiring them to shop your...

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