As the app economy continues to grow, publishers and developers are looking for ways to accelerate their growth. Advertisers have latched on to...Keep Reading →
NewCo NY is right around the corner. We’ll be there again with a special treat for all attendees.
Hey Kiipers! Welcome back to this month’s Kiip Up, where we dissect the latest company news.
March was pretty hectic, with two new announcements and a handful of speaking engagements around the world. I’m happy to be back home, where Kiip is chugging ahead full-steam into Q2.
Kiip and MasterCard are partnering to launch a new app: MasterCard’s Priceless Surprises. Priceless Surprises is MasterCard’s venture into a new category of mobile loyalty. It empowers MasterCard to add excitement to everyday actions, by harnessing Kiip Platform.
Loyalty isn’t one size fits all. It’s not even one device fits all. And chances are, if you’ve been settling for the same mediocre plan since your brand launched, your loyalty program could use a refresher.
Read below for five signs you need a new take on brand engagement.
Introducing Kiip’s new engagement platform. Available to all brands today, this scalable, mobile-first loyalty platform is powered by moments and rewards that brands fully control. It’s the natural evolution in Kiip’s mission to increase app engagement and customer retention.
When it comes to mobile advertising, success is about engagements, not impressions.
Engagements build stronger relationships between brands and consumers. They enable brands to create successful loyalty programs, developers to increase user retention and consumers to have better experiences.
However, the persona of mobile engagements is...