As the app economy continues to grow, publishers and developers are looking for ways to accelerate their growth. Advertisers have latched on to...Keep Reading →
Here’s what you may have missed during your Halloween-induced sugar coma.
When it comes to mobile advertising, success is about engagements, not impressions.
Engagements build stronger relationships between brands and consumers. They enable brands to create successful loyalty programs, developers to increase user retention and consumers to have better experiences.
However, the persona of mobile engagements is...
As the holiday season approaches, brands race to offer consumers the biggest sales and exclusive offers by advertising everywhere from bus stops to commercials. Consumers are flooded with message after message, as they commute to work, browse the web and turn on the TV.
There is one place, however, where brands should concentrate their efforts....
Are you ready for something new? Today the team is excited to take the wraps off a new reward product: Kiip Rewarded Video.
Kiip Rewarded Video takes advantage of Kiip’s moments-targeting platform. It enables brand and studio marketers to target achievement moments in apps, and greet consumers with rich media content while appending rewards....
In the latest edition of "Where in the World is Brian Wong?" Brian appeared on Fox Business to discuss how Kiip is changing the mobile advertising industry one reward at a time.
In the interview, Brian discusses why banner ads are dying, the future of rewards on wearables and Silicon Valley as a hotbed for innovation.
If you haven’t heard the news yet, we partnered with RunKeeper to provide rewardable workouts!
When people learned they could receive discounts on Pebble Watches and free samples from Quaker, Secret and more, well, they went a little crazy.
Workouts are about to get a lot more rewarding: Kiip is delighted to welcome leading fitness-tracking app RunKeeper to its moment-based rewards platform.