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April M.I.C. Drop: 2 in 3 will Shop In-Store This Back-to-School Season
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Online v In-Store Retail Shopping
This month’s report takes a deep dive into what makes retail shoppers tick.
- What are the main hesitations to online shopping?
- How do online shoppers differ from those that prefer in-store?
- What do consumers look for […]
How are shoppers approaching the holiday sale season? Is Black Friday still king, or has Cyber Monday taken the crown? How are shoppers leveraging their mobile devices to ensure they’re getting the best deal possible? We turned to the Kiip network to […]
Holiday shopping begins early. In fact, 58% plan to finish their Holiday shopping before December. Who are consumers shopping for and how much are they spending? Check out the August M.I.C. Drop to find out!