Lauren Farricker, Marketing & Consumer Insights

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Posted on by Lauren Farricker, Marketing & Consumer Insights

How are shoppers approaching the holiday sale season? Is Black Friday still king, or has Cyber Monday taken the crown? How are shoppers leveraging their mobile devices to ensure they’re getting the best deal possible? We turned to the Kiip network to find out.

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Posted on by Lauren Farricker, Marketing & Consumer Insights

Last week, we announced a week-long charity initiative with Sweatcoin to raise donations for Feeding America. This got us thinking — how do people approach charitable giving during the holiday seasons? Do they prefer to give online or in-person? How important is the reputation of the charity when it comes to deciding to donate? Do people love...

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